HELIN BEREKET

FULL CREATIVE.

ONE PERSON.

Specialization is so 2001.

Photographer, video creator, communication strategist. And sometimes the subject, the director, and the crew all at once — as you can see above.

Companies used to hire an entire team for this; brief each person separately, pay for each role, hope it came out coherent. I've spent years building the range to do all of it myself. Not because I wanted a catchy pitch, but because projects kept asking, and I kept saying yes.

I genuinely enjoy figuring out what a brand needs and building it from scratch. I find a way, whatever the brief.

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WHAT I CAN DO FOR YOU

01

PHOTOGRAPHY

I don’t specialize in a single genre, as you can see above, and that’s intentional. Depending on what a project needs, I adapt my approach, my light, and my style. Architecture one week, editorial portrait the next.

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COMMERCIAL CAMPAIGNS
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EDITORIAL & PORTRAIT
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ARCHITECTURE & INTERIOR
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TRAVEL & LIFESTYLE
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AUTOMOTIVE
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02

VIDEO & CONTENT

I shoot video the way I shoot photos: With intention. No crew, no inflated budgets. Just useful, well-made moving images. Fast to produce, honest in style, built for the channels that actually matter.

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EVENT VIDEOS
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SOCIAL MEDIA CONTENT
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COMPANY PRESENTATIONS
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PROJECT DOCUMENTATIONS
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SHORT FORM CONTENT
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ON-CAMERA PRESENTING & HOSTING 
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03

CONCEPT & STRATEGY

I develop online communication strategies for companies: What to say, where, how often, in what tone. And I build the creative concept behind every campaign. Then I stay on board to actually execute it.

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ONLINE COMMUNICATION STRATEGY 
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CAMPAIGN IDEAS & CONCEPTS 
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SOCIAL MEDIA STRATEGY
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ONGOING CONTENT CREATION
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WORKSHOPS, KEYNOTES AND MENTORING ON PHOTOGRAPHY AND ONLINE COMMUNICATION

SOME OF THE BRANDS I’VE WORKED WITH

ADOBE | NIKON | SAMSUNG | AUDI | SWATCH | POLESTAR | KIA OPEL | FOSSIL | MINI | ISSEY MIYAKE | SCOTCH & SODA | MINI

Agencies divide the work.

I unify it.

A LITTLE ABOUT HOW I WORK

I started out as a self-taught photographer with a background in architecture and art. Over the years I kept adding skills; video, strategy, communication. Not because it was a plan, but because every project asked for more, and I wanted to be able to say yes.

Today I work with companies who need someone to think through their communication and then actually do it: Write the content strategy, shoot the campaign, create the video, and show up month after month to keep it going. The brief stays with one person. The result stays coherent.

My job is to understand what you need and deliver that — whether it's clean and minimal, warm and editorial, bold and commercial, or something in between.

HOW A PROJECT USUALLY GOES

01

WE TALK

One call to understand your company, your goals, your audience and what you've tried before. No templates. I listen first.

02

I DEVELOP THE CONCEPT

Communication strategy, creative direction, content plan. What to say, how to say it, what it looks and feels like.

03

I EXECUTE IT

I Shoot, film, edit, write, appear on camera if needed. The same person who developed the concept brings it to life. No briefing lost in translation. No gap between thinking and making.

04

I KEEP IT GOING

For ongoing projects, I stay on board: regular content, consistent output, a communication that actually runs rather than just launches.

Concept, content, and communication in sync.

One brief. One mind. No hand off.

LET’S TALK

A project, a workshop, mentoring, a collab, a question — whatever it is, just reach out. I'll get back to you.

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